Archive for May 2012

Google+ Hangouts On Air: What Marketers Need To Know?

Google’s Hangouts on Air is not an entirely new feature; it was not available to many Google+ users. The feature allows users to use Google+ Hangouts that were broadcast live for everyone to view, which includes live video chat with up to nine others. Users can join and see other hangouts on Air, but only [...]

Author: Tariehk Geter

5 Best Strategies for Using Twitter

Apparently, Twitter has brought many changes both in our personal and professional lives. Aside from using Twitter accounts for personal use, many have learned to use this as a powerful tool to increase their visibility online. Using Twitter effectively may require much effort from your end. After setting up a Twitter profile, there are lots [...]

Author: Charlie Adams

Facebook – 21st Century Club or Introvert Paradise?

If you don’t have a Facebook account, what are you waiting for? It seems like everyone and their mothers – literally – are on Facebook. It’s a place for people to share their lives with their friends and family, to connect with new people, and stay in touch with long-lost pals. It’s like the social [...]

Author: Mike Barwick

Socialbungy is Giving Away Free Campaigns on Their Upcoming Platform.

With integrated campaigns on social networks expected to hit over $930 million dollars this year and over $1 billion in the years to come, a Toronto-based start-up is looking to punch a hole in the market and change how brands are launching campaigns online. Who are we? SocialBungy (@socialbungy) is an online DIY platform to [...]

Author: Michael Sherman

Making Social Media Communication Work within HIPAA Guidelines

Social media not only changes how people interact, it heavily influences buying decisions. In the healthcare sector, this new type of communication has a major impact, potentially both positive and negative. This is because of the Health Insurance Portability and Accountability Act (HIPAA). HIPAA covers a lot of ground, but in the social media context, [...]

Author: Susanna Gebauer

Content Marketing – Online and Offline Expertise

Have you ever thought that you are probably already doing content marketing ‘offline,’ with talks and presentations at conferences or business fairs? The concept of content marketing is nothing new, but web 2.0 has created unlimited opportunities to publish and spread content online with the help of the Internet and social media networks. If you understand the similarities and differences [...]

Author: Felicia Baratz-Savage

Kick-Starting a Social Media Campaign

If you’re going to be in business today, a social media presence is an undeniable necessity. Once you get the ball rolling, the process of maintaining social media pages and contacts is just another part of operating your business. However, many businesses find that the difficult part is getting started and building momentum. After all, [...]

Author: Shareef

Tips on Optimizing a Facebook Page

With the increasing popularity of Facebook, Facebook pages are starting to rank higher in search engines. The high ranking status makes your company’s official Facebook page an important source of ongoing internet traffic. More traffic means more potential sales, so it is a good idea to learn how to optimize your Facebook page for potential [...]

Author: Mark

Steps to Marketing Success in Facebook and Twitter

In the advent of the internet and social media, the size, reach and variety of information has intensified to a level that has made the planet practically borderless. In fact, if I log into my Facebook account right now, I will see a number of marketing- and product-related content packaged in a Facebook-friendly way. And [...]

Author: Ludwing Hernandez

Best Tips for Successful Internet Marketing Strategies

Internet marketing strategies have become increasingly popular because of their ability to reach a large number of people within a remarkably shorter period of time. Compared to other marketing strategies like media advertisements and billboards, the internet cannot be edged out. The internet has presented business owners with very power tools which they can successfully [...]

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