Archive for July 2012

The Three Golden Rules of Online Content Writing for Businesses

Trying to establish your business in the digital realm is no walk in the park. If you’re a business owner and you’re not considering the content that you are producing, then you need to re-think your online strategy and pay close attention to a few of the golden rules detailed here. Content is the hidden [...]

Author: Nisha Menezes

Deep Dive Into Social Media Implementation [INFOGRAPHIC]

1. Create Link Bait Link bait is the look-at-me-now of any website. It refers to any content on a website created specifically to gain attention and encourage others to link to the website. Infographics are a great example of creating eye-catching content that has excellent visualization and a wealth of information. Articles that are funny [...]

Author: Priit Kallas

How Brands Must Combine Paid, Owned, and Earned Media

The Converged Media Imperative: How Brands Must CombinePaid, Owned, and Earned Media By Rebecca Lieb & Jeremiah Owyang With Jessica Groopman & Chris Silva Includes input from 34 ecosystem contributors. Consumers rarely pause to note provenance. Media are a veritable blur. The primary quest is for information, entertainment, or shopping. The goal is simply to [...]

Author: KrysS

Saving a Social Media Sinking Ship

Facing a floundering social media program can be a challenge that even the most profitable companies have to deal with. Since social media marketing is still so relatively new, it’s hard to know effective strategies, and separate them from ones that are less profitable. A social media sinking ship can seem impossible to save, but [...]

Author: James Duval

Would You Pay To Use Facebook?

In 2009, Sheryl Sandberg the Chief Operating Officer of Facebook was interviewed and confirmed Facebook was “not planning on charging a basic fee” for its services. But then she also went on to say that Facebook “have no current plans to go public”. That was 2009 however and I don’t think even Zuckerberg could have [...]

Author: Nathan Amery

How Much time Should you spend on Social Media per week?

Social Media can be a total drain on resources if you don’t use it correctly. You can put in hours per day crafting the perfect Tweet, pinning things on Pinterest for your customers, or publicising your latest viral video on Facebook; but if no one ends up actually buying anything from you, then it’s all [...]

Author: Katelyn

Where to look for help with Social Media Marketing

If you never found a social media marketing team to help you with your business, you probably don’t know where to start searching. Most people assume that a simple Google search is enough to find a service, but most of the sites that show up in the results pages are either low quality or scams. [...]

Author: SEO Inc

Revisiting the Older Forms of Social Media: Forums and Message Boards

Before there was Facebook, Twitter, MySpace, Quora, blogs, and del.icio.us, there was the message boards or online forums. Forums were one of the earliest forms of social media where people created an account and joined the discussion on just about anything. And by anything, we mean everything—from raising dogs to gardening to home improvement and [...]

Author: Ben Sawyer

How To Grow Your Real Estate Business With Pinterest

If you are in the real estate business, there are plenty of different tools that you can use to try to increase your exposure and your business. While many real estate agents have tried using Facebook and Twitter to promote their businesses, a relatively new option is available which could help. Pinterest is a social network that hasn’t [...]

Author: Collin

5 Ways to Grow Your Businesses Social Media Following

You, just like many companies, are increasing your presence on social media platforms like Facebook and Twitter in order to increase your business. However, you may not have a clue how to properly engage your audience and increase your social media following to really make a positive impact on your business. You need to run [...]

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