9 Free Social Media eBooks

social-media-ebooksA friend of mine listed the social media ebooks he’s reading at the moment. There are dozens of social media ebooks around free and otherwise. So, I decided to make a list of the ebooks that seem to stand out. Here are nine of them:

The New Rules of Viral Marketing, David Meerman Scott. The smart marketers profiled in The New Rules of Viral Marketing: How word-of-mouse spreads your ideas for free tell you exactly how they used viral marketing and provide advice in their own words.

Fish Where the Fish Are- Mapping Social Media to the Buying Cycle, Chris Brogan. An ebook meant to get your mind started on how social media ties to the more traditional buying cycle. These are some thoughts I’d put together immediately after my presentation, fleshed out, lined up, and with some takeaways that you can use to dig in once you feel comfortable.

Check out the related post: Best selling social media marketing books. Get some of these and you will get new ideas and tactics you can implement right now.

The Social Web Analytics eBook 2008, Philip Sheldrake. If you could go back to the mid-90s and offer a marketer a little box that could sit on her desk and let her listen in on thousands of customer conversations and participate in those discussions regardless of geography or time zone, it would appear so farfetched that she’d probably call security. This eBook is about that reality.

Customer Service, The Art of Listening and Engagement Through Social Media, Brian Solis. Transforming people into a surrogate sales force is the dream of any service organization. The difference today is that the landscape has shifted to the point where good customer service is no longer the minimum ante to play the game.

Getting a Foothold in Social Media, Amber Naslund. you don’t have any idea where to start. It starts with a strategy, rooted in a desire to forge better relationships with your customers.

The Social Media Starter Kit, Amber Naslund. Several times a day, I hear folks asking about how to get started with all this social media stuff. What tools they need, what sites they should look at so as not to get overwhelmed. This is the nuts and bolts stuff, not so much the “why”.

Social Media Time Management. Strategies for Tackling Information Overload, Amber Naslund. How many hours do I have to spend in social media each day? Do I have resources/people other than me? What can I expect of them? (Note: if you’re serious about doing social, you need to find an hour a day to start with, at least.) Which 2 or 3 tools and social networks make sense based on my listening efforts? What is my goal for participation on those sites? What is the culture of those communities and how will my participation line up with that?

Social Media and Network Starting Points, Chris Brogan. Some thoughts based on a question about guidelines, a toolbox, and how to grow a community.

The Simple Web: A Philosophy for Getting What You Want, Skellie. How can I get visitors, subscribers, comments, inbound links, and people saying good things about what I do?

Image credit: Antony Ruggiero

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Pete Kallas

Priit is the founder and CEO of DreamGrow Digital, an internet marketing and social media company. With his 20+ years internet marketing experience he is Helping companies to understand and use the digital marketing to reach their target audiences. He has spoken at hundreds of seminars and conferences on different aspects of internet marketing. Priit is also the organizer of Digital Elite Camp, a leading traffic and conversion event.

8 Responses

  1. Priit Kallas says:

    Thanks Debra! Keep on reading!

  2. Thank you so much. I can grow and self teach. Most important is you saved me a wad of cash that I would have spent buying books.

  3. Priit Kallas says:

    Thanks Inga

  4. Here is a list of social media e-books recently recommended by Mashable: http://mashable.com/2009/12/21/must-read-ebooks/. Many of them are free, too :).

  5. @combo3 says:

    Thanks for sharing. This is fantastic.

  6. Priit Kallas says:

    Glad I could help. Definately great stuff in there.

  7. Thanks for the list. It looks like I have some reading to do.

  1. October 25, 2010

    […] in most cases just as profitable, if not more so, than your previous job. Check the related post: 9 Free Social Media eBooks . A list of the ebooks that seem to stand […]

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