B2B Social Media: 10 Ways to Boost Your Facebook Fan Page
Eloqua, JESS3 and BrandGlue published a very cool presentation. The case study gives you the techniques that Facebook marketing firm BrandGlue employed to grow Eloqua’s Facebook community by 2, 500%, Facebook-referred traffic by 150% and Fan engagement to 3 times industry norms. Key points:
- Stop using auto-posting tools: They cloud your content’s visibility.
- Create a landing tab for new visitors: You wouldn’t believe the impact it has on conversion. Don’t Send Visitors to Your Facebook Wall!
- Newsfeed optimization will become important. Shift your focus from “page views” to “stream views”: The action happens in the newsfeed.
To find out what you can fix now read 14 Signs That You Are Failing at Facebook Marketing.
Social Media Marketing 2017, PPC on 10+ Platforms.Learn how to market via Twitter, Pinterest, Instagram, YouTube, Facebook, Google and more advertising platforms! This must have course has a 4.7 rating out of 1,226 ratings with more than 12 thousand students enrolled.