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Content Strategy 4 Content Marketing Strategies Guaranteed to Boost Your Startup’s Growth You could also boost your startup’s growth by incorporating content strategies designed to increase brand awareness, attract qualified website traffic and generate leads. And that’s exactly what...
Your newsletter is gold! Social media channels are a great way to get initial engagement and distribution but...
We collected some great Facebook app creation tools that can help you create your very own custom Facebook...
During the last few years we have written some really useful posts. The best posts retain value even after time passes. However as we publish new content these posts get buried. Now we decided to create a resource page that gives you a shortcut that material: Content Creation and Blogging These posts give you ideas […]
It’s time to reallocate funds to your content marketing and newsletter. Start integrating social media to boost your email marketing. The latest changes to what gets into the Facebook’s newsfeed decrease organic reach. It’s becoming clear that engaging your hard won fans will become increasingly difficult. Facebook’s share price is going up and they have […]
Go to the updated version of this post: 8 Free Facebook Page Creation Tools [Update August 2015] I have been telling you to use Facebook page apps to give people reasons to engage with your page. Now, that takes some tech skills to pull this off. If you don’t have those skill then there are some free tools […]
Way back I wrote about measuring your social media success with Google Analytics. This post proved very successful and got a lot of feedback. However there’s a little “but” with analyzing visitors from social media by referrers. Stéphane Allard pointed out in comments that a lot of visitors use desktop or mobile clients. These social […]
From Friday to Sunday 3-day traffic and conversion event Digital Elite Camp 2015. The event is organized by Dreamgrow and ConversionXL. My talk covered cognitive biases and mental heuristics that marketers can use to persuade people. Endowment effect, loss aversion, sunk cost fallacy and others help to make better converting landing pages. In the onboarding […]
Outsourcing your online marketing to an Internet marketing company has many benefits. You can take advantage of their expertise to design your marketing strategy, use their experience to implement improvements in the face of changing realities, and use the economies of scale inherent in the operation of a specialist company to give you significant cost […]
This collection of 15 content marketing posts focuses on strategy, distribution through social media and advertising. Final part of the collection focuses on the SEO side of content marketing. Enjoy! Content marketing strategy What Donald Trump Can Teach About Content Marketing For content marketers getting people to listen is our top priority. And we try […]
There are a lot of things you can measure about you social media efforts. I have compiled a list of 48 KPIs (key performance indicators) that you can consider for you specific activities. One thing to remember is that you should set at least some metrics that indicate if you are turning profit. Otherwise you […]
Social Media Manager is like a Swiss army knife. I was thinking about what this person should do and the result is this list of 26 different functions. The list is pretty long so in corporate environment you might want to split it up between several people. So, what is a social media manager supposed […]
In order for your business to thrive, it is very important to develop a great relationship with your customers. This can be achieved in a variety of ways; however, what does not occur to all businesses is the fact that they can use social media to manage any issues before they become worse. 1. Gain […]
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