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Interactive ads on Youtube are great, but they are still an underused way for creating awesome and catchy commercials. Many businesses are already experimenting with interactive video and some have got considerable success. That inspired me to pick out the best 15 must-see interactive Youtube...
There are a lot of things you can measure about you social media efforts. I have compiled a list of 48...
It’s time to reallocate funds to your content marketing and newsletter. Start integrating social media to...
Due to a lack of understanding about social media, many people make mistakes. If they are clever, they will avoid making those mistakes again. If they are good people then they will write about their mistakes to stop others making them. Here are seven mistakes that you should not make. Try to remember that social […]
On this weeks content marketing reading list there’s a lot about SEO to get your content to rank well and generate results for you. Some of these results are in the form of email list growth. Read the posts about getting visitors on your lists. At the end of the post you will find two […]
[Updated Oct 24, 2015] I am a bit of a stats nut. If not interrupted I can play with stats forever. I wrote this guide for people less obsessed with numbers and stats. Here’s a step-by-step guide to create Google Analytics segment for social media. The segment will help you get a better understanding of […]
During the last few years we have written some really useful posts. The best posts retain value even after time passes. However as we publish new content these posts get buried. Now we decided to create a resource page that gives you a shortcut that material: Content Creation, Blogging, and Growth These posts give you ideas […]
Go to the updated version of this post: 8 Free Facebook Page Creation Tools [Update August 2015] I have been telling you to use Facebook page apps to give people reasons to engage with your page. Now, that takes some tech skills to pull this off. If you don’t have those skill then there are some free tools […]
Way back I wrote about measuring your social media success with Google Analytics. This post proved very successful and got a lot of feedback. However there’s a little “but” with analyzing visitors from social media by referrers. Stéphane Allard pointed out in comments that a lot of visitors use desktop or mobile clients. These social […]
From Friday to Sunday 3-day traffic and conversion event Digital Elite Camp 2015. The event is organized by Dreamgrow and ConversionXL. My talk covered cognitive biases and mental heuristics that marketers can use to persuade people. Endowment effect, loss aversion, sunk cost fallacy and others help to make better converting landing pages. In the onboarding […]
Outsourcing your online marketing to an Internet marketing company has many benefits. You can take advantage of their expertise to design your marketing strategy, use their experience to implement improvements in the face of changing realities, and use the economies of scale inherent in the operation of a specialist company to give you significant cost […]
This collection of 15 content marketing posts focuses on strategy, distribution through social media and advertising. Final part of the collection focuses on the SEO side of content marketing. Enjoy! Content marketing strategy What Donald Trump Can Teach About Content Marketing For content marketers getting people to listen is our top priority. And we try […]
There are a lot of things you can measure about you social media efforts. I have compiled a list of 48 KPIs (key performance indicators) that you can consider for you specific activities. One thing to remember is that you should set at least some metrics that indicate if you are turning profit. Otherwise you […]
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