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Facebook organic reach is dropping. Are the days of easy Facebook wins over? Should we all abandon our Facebook business pages and focus our social media attention elsewhere? Not so fast. Before you jump the Great Ship Facebook, take a look at the following 10 reasons why it might not be working...
Get your strategy in place before you start. I will give you easy to follow steps that help you give your...
I found this is a great slide deck and just had to share it with you. Most of us are the marketers who need...
I have often seen people start with their social media activities and fail because they have miscalculated the effort it takes to keep going and resources the have available. In corporate environments you have to talk to people and get them on you side. There are three major components you need to consider: people, time […]
There are a lot of things you can measure about you social media efforts. I have compiled a list of 48 KPIs (key performance indicators) that you can consider for you specific activities. One thing to remember is that you should set at least some metrics that indicate if you are turning profit. Otherwise you […]
If you want to know what’s happening in the social web you need social media monitoring tools. Before you reach for your wallet and start to spend money try out some of the free social media monitoring services. This way you will get an understanding of what is available and if you need any paid […]
I found this is a great slide deck and just had to share it with you. Most of us are the marketers who need to make content marketing to produce results in boring industries. Insurance Ball bearings Loans Nuts and bolts Transportation Accounting Law … Let’s face it most areas of business are not fun […]
We collected some great Facebook app creation tools that can help you create your very own custom Facebook pages. All of them have a limited free option that dosen’t expire and they don’t require much tech skills to use. Here are some free tools available to get your basic Facebook landing page up and running. […]
Your newsletter is gold! Social media channels are a great way to get initial engagement and distribution but in the end the interested prospect should land on your newsletter subscriber list. The campaigns on social media sites should be used to engage people and lead them to make the next step in the funnel. The […]
What is the size of the profile picture in Facebook? How wide is page of your brand? Here are all the numbers you need and you can even download a handy PDF Facebook cheat sheet.
Do you know what is the first thing that your eye is drawn to on a website? And in what pattern do people scan your website? There have been many eyetracking tests on this subject and I’ll give you 15 most useful facts you should know. The picture below shows 3 different websites and where […]
On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. – David Ogilvy You want your headline to stand out and make people click. Here are nine formulas that help you write headlines that […]
Dreamgrow team on a bicycle trip near Valkla, Estonia. Dreamgrow summer days. Evening at the beach. Recharging Night…
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