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Content Strategy 4 Content Marketing Strategies Guaranteed to Boost Your Startup’s Growth You could also boost your startup’s growth by incorporating content strategies designed to increase brand awareness, attract qualified website traffic and generate leads. And that’s exactly what...
On the average, five times as many people read the headline as read the body copy. When you have written your...
Do you know what is the first thing that your eye is drawn to on a website? And in what pattern do people...
5 Insightful TED Talks on Social Media. The best part of the TED conferences is that videos of the talks are archived and free to view right on the website. Mashable highlights a few recent and exceptional talks from TED’s past, with a focus on social media. Facebook Largest News Reader? Last week, Google Reader […]
Time to open up the bottles! While discussing the date this company was started, we accidentally discovered that the birthday is… today! Which is quite a cool coincidence. Dreamgrow has now officially, but unnoticeably turned 2 years old (or young), going on third. Our third year has started with a really good base for growing […]
The number one thing about ROI is that it is measured in dollars (or in euros or any other currency you might prefer). Wikipedia tells us that: In finance, rate of return (ROR), also known as return on investment (ROI), rate of profit or sometimes just return, is the ratio of money gained or lost […]
Great presentation with audio. This slidecast is a brief summary of many B2B Social Media lead generation presentations from Kipp Bodnar. The slides are copy light as that is his presentation style. The important takeaways are: Inbound B2B marketing is lead generation Leverage your own blog as a way to optimize calls to action Take […]
Google is becoming irrelevant. Facebook is where people send increasing amounts of their online time. As we have pointed out earlier the main thing that is working for Google is search. Their social pushes with Orkut and Google Wave haven’t had much success. Facebook on the other hand is having a search component missing from […]
True fans are the people who really like you and won’t miss the opportunity to tell others about you. A recent study from PostRelease reveals that a place to look for brand advocates could be online forums. Online forums are one of the first tools of social media. Early web-based forums date back as far […]
A formula for generating ad agency new business through social media. This presentation concentrates on ad agencies but can be use for mos t B2B marketers.
7 Key Findings On The Use of Social Media And E-Commerce: New Study. Online retailers have been rushing into using Social Media as the next big marketing thing and yes it is showing some promise. A recent study by Compete which evaluated online shopping trends, unearthed some interesting findings about the use of Social Media […]
Facebook is 6 years old and reaches this week 400 million users. As Mark Zuckerberg announced this is almost twice the number they had a year ago. But the important thing is that the last 50 million users were added in about just 65 days. The growth from form 300 to 350 million took a […]
Pew Internet & American Life Project released a study about internet and social media use among Millennial generation by situating it within similar data for adolescents and adults older than 30. The data on teens is drawn from a survey conducted between June 26 and September 24, 2009 of 800 adolescents (ages 12 to 17). […]
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