Slidecast: B2B Lead Genration Using Social Media

make-money-sellGreat presentation with audio. This slidecast is a brief summary of many B2B Social Media lead generation presentations from Kipp Bodnar. The slides are copy light as that is his presentation style.

The important takeaways are:

  • Inbound B2B marketing is lead generation
  • Leverage your own blog as a way to optimize calls to action
  • Take Facebook Fan Pages to the next level with custom offers and lead generation opportunities.
  • Social media can help improve tradeshow ROI

And remember you really have to sell stuff to make money!

Priit Kallas

Priit is the founder and CEO of DreamGrow Digital, an internet marketing and social media company. With his 20+ years internet marketing experience he is Helping companies to understand and use the digital marketing to reach their target audiences. He has spoken at hundreds of seminars and conferences on different aspects of internet marketing. Priit is also the organizer of Digital Elite Camp, a leading traffic and conversion event.

1 Response

  1. Hi Priit, thanks for sharing this excellent presentation. Those of us in B2B struggle to find ways to use social media even though we see a huge potential for it. This presentation confirms a lot of my thinking as for small B2B co that has a very industrial product, no brand, sales frequency is less, and customers who generally do not reside in social media such as FB. Even with this kind of business, there is place for social media tools as has been so well presented in this presentation. Thanks again for sharing.
    Varsha

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