Social Media Weekend: New Tips, Stats and Research
Here’s some really delicious social media marketing tips, data and research for this week.
The Ultimate Cheat Sheet for Expert Twitter Marketing. To help ensure you’re not missing out on any of Twitter’s great marketing benefits, we’ve pulled together this ultimate cheat sheet to help turn you into a Twitter marketing expert. 35 Tips & Tricks for Getting the Most From Twitter.
Facebook Commerce: Do Facebook Likes Matter? [Research]. Ever wonder if anyone cares about those little Facebook Likes? Do they drive traffic? Why do people click Like? Do Facebookers appreciate social recommendations? 8thBridge wondered and conducted a survey to find out. Here’s what they found.
6 Compelling Social Media Stats Marketers Should Know [Data]. This week, the media research firm Nielsen released its Q3 report on the state of social media. Unsurprisingly, social network usage is up, and the findings showed that nearly 80% of US internet users spend time on blogs and sites like Facebook and Twitter.
The Secrets of Facebook News Feed Engagement [Research]. But what types of posts attract the most engagement for retailers? Based on a survey 7,354 status updates from nearly 200 retailers on Facebook, 8thBridge found that sale posts outshine all others.
6 Ways to Capitalize on Twitter’s Promoted Tweets. There is no better time than now to start using Twitter for business. And if your business establishes its Promoted Tweets account now, you’ll be ahead of the curve once it opens up these sweet new ad capabilities to all of its global users.
Facebook Offers Ad Credit to Small Businesses. Facebook has a terrific new idea. They’re going to offer a $50 ad credit to small business owners to help them increase sales. Isn’t that nice of them?
Twitter Sends Few Conversions, but When They Spend, They Spend! No matter what numbers we put out there, marketers continue to believe that Twitter and Facebook are worth the effort. So here’s another set that’s loaded with good news and bad news for those who hang their ledgers on social media.
60 Social Media Marketing Tips for the Holiday Season. This also means it’s time to start thinking of ways to incorporate the holiday season into your social media campaigns. Holidays are about connecting with people, sharing traditions, and building memories. It’s only natural that social media has become an integral part of the holiday season, even enhancing this time of year in some ways.
17 Location-Based Marketing Tips To Drive Word of Mouth & Referrals. In short, location-based marketing is the art of engaging your customers and prospects using services like foursquare, Yelp, SCVNGR and Gowalla to drive loyalty, word of mouth marketing and referrals. While the tools (location-based services) may be new to some people, the approach and execution behind creating a good campaign are not that disimilar to that of any other strong marketing program.
Image credits andi.vs.zf
Posted on: September 18, 2011
This week I'll start off with a bunch of stats, add some examples and move on to more strategic matters of content, brands and business in social...
Social Media at the Starting Blocks: A Look at Financial Institutions in Europe and the United States. A new report from Aite Group examines...
Social EQ. Advanced statistical analyses of extensive qualitative and quantitative research among Social Informants allowed APCO and The Huffington...