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SocialTwist Social Media Sharing Trends 2009

popularchannel emailReally interesting result for me was that: Analysis shows that the most popular channel for sharing content is email. Nearly 60 per cent use email to share content.

Other major findings

  • Despite the social media revolution – traditional forms of networking like email and instant messaging continue to be the most popular mediums of sharing content across the Internet. Nearly 60 percent of overall sharing happens over emails.
  • Facebook has displaced MySpace as the most popular social networking site when it comes to sharing content.
  • It is clear that Twitter is perceived to be a news broadcast platform and not a “sharing” platform. It enjoys only 5% of “shared information” traffic among popular social platforms.
  • Bookmarks are rapidly losing their significance in the social media space. Only 2% of shares happen over Bookmarking sites.
  • When it comes to email services, Yahoo Mail is still the most preferred, followed by MSN. Gmail is way behind.
  • Google’s services like Google Bookmarking, Google Talk, Gmail, and Blogger have failed to replicate the brand’s search engine success online, especially when it comes to ‘shared information.’
  • LinkedIn, as a networking site, ranks the lowest when it comes to social media sharing.

via SocialTwist Social Media Sharing Trends 2009.


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Priit Kallas

Priit is the founder and CEO of DreamGrow Digital, an internet marketing and social media company. With his 20+ years internet marketing experience he is Helping companies to understand and use the digital marketing to reach their target audiences. He has spoken at hundreds of seminars and conferences on different aspects of internet marketing. Priit is also the organizer of Digital Elite Camp, a leading traffic and conversion event.

1 Response

  1. November 18, 2009

    […] This post was mentioned on Twitter by Max Khazanovich and Cristo Pajust, Cristo Pajust. Cristo Pajust said: Shokcing news discoveries > Social Media Sharing Trends 2009 (blog) = http://bit.ly/aGiIy via @dreamgrow […]

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