Social Media Superheroes for Your Event Marketing [infographic]

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Maxmillion recently published a truly stunning infographic on the coolest superheroes of event marketing. If you haven’t seen it yet, here’s a clue. These superheroes do not sport capes and bodysuits, nor are they from another planet. But they have millions of loyal followers around the world and the numbers continue to increase with each passing day. Yes, social media networks like Facebook, LinkedIn and Twitter are the superheroes in the world of event marketing. Whether you are a startup or a multi-national company, you need the power of social media to help your event reach your targeted audience.

Facebook aka The Likely Lad

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With more than 1.65 billion users from all over the world, it’s no wonder that Facebook remains a top favorite with event managers. From posting personalized follow-ups to running irresistible competitions, event managers have a lot of tricks up their sleeve when it comes to utilizing Facebook for promoting their events.

Twitter aka Hashtag Hero

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Did you know that more than 500 million tweets are sent out every day? If you want quick, instant results to advertise and sell out your event, you can’t do better than Twitter. A lot of event managers use this medium to build strong relationships. They join active conversations and co-host Twitter chats with influential speakers in the industry.

LinkedIn aka Network Ninja

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If you want to network with other professionals in your industry LinkedIn is the one superhero you can depend on. LinkedIn is perfect for publishing engaging content or finding speakers for your event. No wonder the infographic refers to it as the Network Ninja!

Pinterest, Instagram, and Snapchat

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While not as formidable as the above three, Pinterest, Instagram and Snapchat are not without superpowers that make them a force to reckon with in event marketing. On Pinterest you can create mood boards for your event. Use Instagram to promote the speakers and the sponsors of your event. And on Snapchat you can create an awesome selfie competition. Check them out!

See the full infographic here:

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Photo credit: Maximillion Events

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