Posts Tagged ‘linkedin’

How Many Social Media Accounts Is Too Many?

Every business knows the importance of social media. You can’t watch commercials without seeing a company’s Facebook page listed, others host photo and video competitions on Twitter on a regular basis, and LinkedIn is used more than most companies’ own human resources site. However, just because a social media site exists doesn’t mean your company [...]

Author: Sonia Tracy

How to Use Your Social Media Channels for Blogger Outreach

Blogger outreach has to be a priority in maintaining a presence in the blogosphere. It doesn’t come easily, and you should be prepared to put the work in, but luckily, there are some ways you can do this in a more targeted and efficient way. I have put together a list of the eight most [...]

Author: Pam Velazquez

Social Media, The Five Legged Approach [Part 3]

In the last two posts (Part 1 & Part 2) we have proposed the idea of five-legged social media network to support your business and open up to inbound sales leads. It is a mini network of sites, cross linked, each with you at the heart, but with different target audiences and different content. Having [...]

Author: Raul Kaevand

Top 15 Most Popular Social Networking Sites

Maybe you know the top 3 or even the top 5 Social Networking sites, but do you know what’s happening behind them? We have compiled a list with top 15 most popular social networking sites. Together with unique monthly visitors and biggest traffic ranking sites, this list will give you a pretty good overview into [...]

Author: Priit Kallas

Facebook Is Most Popular Social Network for All Ages; LinkedIn Is Second [STUDY]

Of all the social networks, Facebook is the only one that knows no generational limits. From grandparents to teenagers, Facebook — the largest of the social networks — attracts users of all ages. A recent study by Forrester found that of U.S. adults who use social networking sites, 96% of them are on Facebook. Read [...]

Author: Mart Prööm

How to Run Effective LinkedIn Ads Campaign

It seems that most marketers have accustomed to Facebook Ads but the same cannot be said about LinkedIn ads. Yet! LinkedIn Ads provides an exceptional way for B2B marketing in order to generate new leads and reach the decision makers directly. The same can’t be said about Facebook. With over 120M total users, 40M of [...]

Author: Chris Marentis

Mastering Facebook, Twitter and (now) Google+

There is mass hysteria with the release of Google+. Marketers can’t seem to shake off the idea that Google+ will mean that Twitter, Facebook and LinkedIn are all history. Although there are no certainties but what seems more obvious now is that social media is here to stay for good. The effectiveness of social media [...]

Author: August Drilling

Klout: How Influential Are You on Social Media?

While browsing through social networks, have you ever noticed how certain people’s posts and tweets seem to always generate a lot of discussion? Have you also done a quick mental comparison to see the difference between your ability to create a discussion and theirs? I’m always noticing these little trends, like so-and-so simply cannot create [...]

Author: Priit Kallas

Social Media Weekend: Strategy, Planning, Google Buys PostRank

The nuances of strategy. One of the topics discussed at the recent MARCOM forum which there was great confusion about was the entire concept of marketing strategy. Marketers are genuinely confused at this point about strategy from a company perspective vs. strategy for specific marketing objectives. Marketing and PR must start with strategy. I’ve thought [...]

Author: Priit Kallas

How to Build a Social Media Bomb

Creating remarkable content is hard work and takes a lot of time. This means that every time you create something worthwhile you should make sure that the word travels far and wide. When I was thinking about how to get most out of a single piece of content I came up with this model. Get [...]

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