Top Social Brands of 2009

Mirror, mirror on the wall, who in the land is fairest of all? Today I came accross a list of 100 top social brands of 2009 put together by a social media management company Vitrue. The top 10 is…

  1. top social media brandsiPhone
  2. Disney
  3. CNN
  4. MTV
  5. NBA
  6. iTunes
  7. Wii
  8. Apple
  9. Xbox
  10. Nike

…and it looks weird. I really couldn’t put my finger on it but then I read that:

Some powerhouse technology brands were omitted from the list as they provide the backbone of many social networks. While Google, Facebook and others are top brands, The Vitrue 100 is measuring companies that are using social technology, not those who are the technology.

So you have to take that with a grain of salt. A list of social brands that excludes Google, Facebook, Youtube, Ophra, etc. So I started to look for a second opinion. It wasn’t too hard to find Social Radar Top 50 Social Brands of 2009. Their top 10 is a bit more believable (at least for me).

  1. Twitter
  2. Google
  3. Facebook
  4. iPhone
  5. YouTube
  6. Obama
  7. Mac
  8. Apple
  9. iPod
  10. Microsoft

Maybe it is my tech bias or something else but this list seems more in step with my understanding of top social brands. So what do you think?
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Image credit Melodi T

Priit Kallas

Priit is the founder and CEO of DreamGrow Digital, an internet marketing and social media company. With his 20+ years internet marketing experience he is Helping companies to understand and use the digital marketing to reach their target audiences. He has spoken at hundreds of seminars and conferences on different aspects of internet marketing. Priit is also the organizer of Digital Elite Camp, a leading traffic and conversion event.

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