Your Source of Content Marketing & Social Media Information
Copywriting is the cornerstone of all content marketing. Video, blog posts, Twitter, Facebook, etc. all begin with good copy. Great copywriting gives you an edge and convinces your audience to read and respond to your message. Good copywriting will make people click your content, read longer, and make them share even without reading.
New relationships can be tricky. First, there’s the getting-to-know-each-other-phase where you slowly discover someone’s personality, behavior, and values. Then you probably want to find out what the other person expects from the relationship, what...
Catchy headlines can make or break your content. There are infinite ways to write a headline. You can combine the principles of headlines to get even more possibilities. In the following post, I will...
Content writing is a challenging task. Once you establish yourself as an expert blogger, you should be ready to wear lots of different hats. It’s not just because your content writing needs to be...
When you are nurturing your leads, you will need content that helps your potential customer in different ways. In some cases, they may not even be leads yet, and you are just capturing attention...
Content marketing has become an important facet of business today. And it goes hand in hand with how to use social media to aid in your business goals. This is not only one of...
Some time ago I gave a lecture to Estonian Business School MBA students. The lecture topic is content marketing strategy, and it gives an overview how to use blogs, content and social media to...
Gone are the days of stringing keywords together in a 500-word article and achieving results. Content marketing has changed, and the experts say it is all about the story. You must rethink the way...
During the last few years, we have written some really useful posts. The best posts retain value even after time passes. However, as we publish new content, these posts get buried. Now we decided...
Blogging can be massively time-consuming. So it’s important to get maximum return for every post and piece of content you publish. SEO friendly blog posts are a great way to increase your Google ranking...
A successful content marketing strategy involves a lot of work. From devising the strategy to measuring the success of your content. Content creation is one of the most important element you’ll have to consider...
