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Copywriting is the cornerstone of all content marketing. Video, blog posts, Twitter, Facebook, etc. all begin with good copy. Great copywriting gives you an edge and convinces your audience to read and respond to your message. Good copywriting will make people click your content, read longer, and make them share even without reading.
Having an effective call to action is an essential part of your content. A call to action (CTA) is not just limited to lead generation and e-commerce sites. Every website, Facebook page, and a...
Social media marketing on Facebook and Twitter has become mainstream and more important than ever. On top of that, marketing in other social media channels grow in importance. The social media marketing industry might...
Content marketing manager has the challenging role of promoting a business through content and stories. Filling content marketing manager’s position requires tremendous effort. Apart from being stellar content writers, they need to be able...
Catchy headlines can make or break your content. There are infinite ways to write a headline. You can combine the principles of headlines to get even more possibilities. In the following post, I will...
Creating awesome content is a challenging task. Once you establish yourself as an expert blogger, you should be ready to wear lots of different hats. It’s not just because your content writing needs to...
Content marketing has become an important facet of business today. And it goes hand in hand with how to use social media to aid in your business goals. This is not only one of...
Content marketing trends that help you get your strategy in order. Consumers want information! They want to feel in control and make their own decisions. This behavior means that companies need to provide people...
15 Must Know Facts on How People View Websites (+5 for Mobile) Do you know what the first thing is on a website that your eye is drawn to? And in what pattern do...
Let’s play a simple game of fill in the blank. I have a ______. ~ Martin Luther King Ask not what your country can do for you, but what you ______. ~ John F....
When you are nurturing your leads, you will need content that helps your potential customer in different ways. In some cases, they may not even be leads jet, and you are just capturing attention...
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