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Create an actionable social media strategy before you start! I will give you easy to follow steps that help you give your social media strategy a solid foundation. What is a social media strategy?...
Some business leaders don’t “like” the culture’s current obsession with Facebook and similar social networking sites. Unfortunately for them, social media is here to stay. Those who fail to get on board risk being...
The Non-Financial Value and Future Perspective of Social Media is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social...
This blogpost is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. You can find the first and...
This discussion of Social Media ROI is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. You can...
This blogpost is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. The questions are preceded by my...
Social media is no longer limited to status updates and posting photos from a friend’s birthday party. Social media has become one of the most powerful factors in grassroots socio-political mobilization across the globe....
I found this really terrific answer in Quora: The next big thing will not come out of an incubator. The next big thing will not involve people who attend or speak at tech conferences....
Some companies try to use social media in the same way as traditional banner space or TV ads. They think that social media presence is on tap and available whenever the need arises. When...
Seth Godin writes that if you need to be better than expected to make it work then it becomes a standard and the new expectation. Seems that you get int infinite loop and at...
