My Interview with Seth Godin: Build a Tribe to Win
This is an interview I did with Seth Godin when the Tribes book came out way back in 2008. Until now it resided on our Estonian web site as we didn’t have the English...
Category: People
Interview with Brian Solis: The End of Business as Usual
Brian Solis is known to most of our readers and his blog is one of the most influential marketing blogs in the world. He is on the forefront of social business, marketing, publishing, and...
André Morys from the largest conversion agency in the world
André Morys is the founder and CEO of Web Arts AG André is running the leading agency for conversion optimization (also one of the largest – if not THE largest – conversion agency in...
Brian Massey: Keynote speaker for Elite Camp 2014
Conversion Scientist Brian Massey calls himself a Conversion Scientist™ and he has the lab coat to prove it. He is the founder of website optimization company Conversion Sciences and author of the book Your...
How to Win with Social Media: 5 data driven use-cases from PR, Sales and Marketing
The lecture “How to Win with Social Media: 5 data driven use-cases from PR, Sales and Marketing” by Bastian Karweg (CEO Echobot) was held at dmexco 2013 in Cologne (September 18, 2013). Social Media...
Social Media for Business: Damage Control
Social media is an aspect that most businesses have opened themselves up to. It’s a fantastic informal environment for businesses to humanize themselves and interact with their fans to gain valuable feedback about their...
The Non-Financial Value and Future Perspective of Social Media
The Non-Financial Value and Future Perspective of Social Media is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social...
Experts Discuss The Most Common Mistakes In Measuring Social Media ROI
This blogpost is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. You can find the first and...
Leading Experts Discuss Social Media ROI
This discussion of Social Media ROI is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. You can...
Are Your Marketing Efforts Really Aligned? World’s Leading Experts Answer
This blogpost is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. The questions are preceded by my...
