A Fast Method to Improve Your Facebook Ad Results
Did you know that only 30% of companies are monitoring their social media campaign (this includes ad campaigns) statistics and results? Keeping an eye on how your ads are performing is the key for...
Category: Social Media
Customer Interactions on Social Networks
Want cost-effective publicity? Try this for size. According to ROI Research and Performics study, at least half of the customers have expressed their satisfaction about a purchase, brand or retailer on the social networking...
How to Add Facebook Insights for Your Website
Facebook Insights gives you statistics about your Facebook properties, such as pages and applications. However, you can use this tool to gain a better understanding how people interact with your website and Facebook. To...
Integrate location with social media!
According to Social Media Report 2011, at least 30% of the marketers plan to increase their use of services like Foursquare, Gowalla, Loopt, etc. Even Facebook Deals provides mobile check-ins and associates them with...
16 Social Media Case Studies and 8 Success Metrics (B2B and Corporate)
Here is a collection of case studies and I added a report outlining the social media success metrics. I selected these cases mostly from big brands and B2B to show how social media is...
Viral video marketing: T-Mobile Angry Birds Live case study
Just this morning I came across an excellent video by T-Mobile which has tons of viral potential. Angry Birds is clearly the most popular game application on the market and this is a great...
Getting Real About Your Social Media Marketing Plan – Content First!
Everybody talks about social media as the new Holy Grail of marketing. The fact is that results have been pretty mixed. Relative to the amount of hot air, the hard dollar results are unimpressive....
How should workers really fill their free time during the social media era? #case study
There are a lot of businesses where the clerk just sits around and waits and only deals with customers when they step into the room. If you happen to be the boss of a...
How to Go Mobile on WordPress!
With the widespread adoption of smartphones and tablets the mobile visits to your website are exploding. Last year in May 2010 our site had 0.6 percent of mobile visitors. Now a year later the...
How to successfully reach your target audience via Facebook – a guideline
With nearly half of the marketers (source: Social Media Report 2011) having less than a year’s worth of social media marketing experience it becomes important to share some valuable information that will help businesses...
