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How Starbucks Beat Samsung for Most Followed Brands


For a long time, the most followed brand account on Twitter was @SamsungMobile. They were …

What Multi-Screeners Need From Your Social Media Marketing


Forget about all other digital marketing trends that you have known so far. Social media …

Interview with Brian Solis: The End of Business as Usual


Brian Solis is known to most of our readers and his blog is one of …

How to Run A Facebook Sweepstakes Contest


Update: Read our Case Study about How to Run an Effective Facebook Sweepstakes Campaign! A …

7 Tips to Create Great Mobile Landing Pages


Depending on the study you’d like to cite, roughly 20% of businesses have mobile websites. …

21 Social Media Marketing Trends for 2012 in Review


Last December I made some predictions about what will happen to social media this year. …

5 iPhone Apps Connecting Several Social Media Accounts


Take a moment and try to count all of your social media accounts for me. …

Stay In the Know: 5 Great Social News Sites


The popularity of social news sites has grown over the years. People are now using …

The Decline of Myspace: Future of Social Media


In July of 2012, Myspace had 25 million unique visitors from the United States. This …

How to Use Facebook Fan-Gate to Increase Page Likes


Besides the dramatic profile design change, the release of Timeline instigated two other significant modifications …

Experts Discuss The Most Common Mistakes In Measuring Social Media ROI


This blogpost is an extract of the interviews conducted for my master thesis on Social …

Facebook Search, a Goldmine?


Facebook made 1 billion in profit from their advertising program. But there’s another untapped source …

Facebook Statistics 2012: Taking Over the World


Six months ago I wrote about Facebook reaching 1.1 billion users in 2012. Since then …