Tagged: ROI


How To Measure Social Media ROI

The number one thing about ROI is that it is measured in dollars (or in euros or any other currency you might prefer). Wikipedia tells us that: In finance, rate of return (ROR), also...

Weekend social media reading 0

Weekend social media reading

Social Media in the 2009 Inc. 500: New Tools & New Trends The study compares adoption of social media over three years (2007, 2008 and 2009) by the Inc. 500, a list of the...