Top 15 Most Popular Social Networking Sites (and 10 Apps!)

top most popular social networking sites

Last updated: February 17, 2017

Maybe you know the top 3 or even the top 5 social networking sites, but do you know what’s happening behind them?

We have compiled a list with 15 most popular sites worldwide. The findings are based on original research which are further. New social media sites are coming and going but these have stood the test of time. We update this list of social media sites with new data as it becomes available. The data in this list combines global and US social media visitors. The actual numbers of monthly visitors are gathered from different sites. We bring you the latest data out there.

shortstack

Top Social Networking Sites

Here’s the graph of top 15 social networking sites in the world. As you can see Facebook is leading the pack with a huge margin in front of Youtube. Then there’s another gap of similar size to Instagram on the third place.
top most popular social networking sites graph

  • Facebook now reports 70 million more monthly active users. 1.86 billion.
  • Instagram announces 600 million users in their blog post.
  • Meetup reached 30 million users.

Social network

Monthly Visitors

Facebook1,860,000,000
YouTube1,000,000,000
Instagram600,000,000
Twitter313,000,000
Reddit234,000,000
Vine (In January 2017, The Vine became the Vine Camera)200,000,000
Pinterest150,000,000
Ask.fm160,000,000
Tumblr115,000,000
Flickr112,000,000
Google+111,000,000
LinkedIn106,000,000
VK90,000,000
ClassMates57,000,000
Meetup30,020,000

Visual size comparison

Again, on this graph you can see the three large circles dominating the rest. Only Twitter and Reddit battling it out for the fourth space seem to come close to the top 3. However, in Russia VK has a huge penetration, dominating the Russian speaking world as Facebooks does globally.

And wait, we have news for you! There is some indication that a new social network might take the to spot. YouTube might be taking over Facebook in unique monthly visitors:

YouTube2 – Compete Rank | 2 – Alexa Rank
Facebook3 – Compete Rank | 3 – Alexa Rank

youtube-logo

If you want to find out more about how powerful video is predicted to become, check out this infographic!

You can also take a look at our interactive graph
Top 10 Social Networking Sites by Market Share of Visits [USA]

Top Social Networking Apps

With the growing popularity of mobile social networking, we have also created a list of 10 leading social apps globally. These apps are in fierce competition with the main social sites already!

The picture here is a bit different if we look at the brand names. WhatsApp and Messenger are in a close race for the top spot. But they are both owned by Facebook so the competition may not be as fierce as between completely separate companies. Then there’s a lot of Asian apps and then on the sixth spot is Instagram, again owned by Facebook.

top-most-popular-social-networking-apps-graph

  • WhatsApp has now more than 1.2 billion monthly active users (up from 1 billion)
  • Instagram has now 600 million users.

Social Networking App

Monthly Visitors

WhatsApp (owned by Facebook)1,200,000,000
Messenger (owned by Facebook)1,000,000,000
QQ Chat899,000,000
WeChat806,000,000
QZone652,000,000
Instagram (owned by Facebook)600,000,000
Viber249,000,000
LINE218,000,000
Snapchat200,000,000
YY122,000,000

For smaller networks check List of virtual communities with more than 100 million active users from Wikipedia.

______________________________
Photo credits: Pixabay, Visual Hunt

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Priit Kallas

Priit is the founder and CEO of DreamGrow Digital, an internet marketing and social media company. With his 20+ years internet marketing experience he is Helping companies to understand and use the digital marketing to reach their target audiences. He has spoken at hundreds of seminars and conferences on different aspects of internet marketing. Priit is also the organizer of Digital Elite Camp, a leading traffic and conversion event.

48 Responses

  1. Shiva Jay says:

    Thanks for sharing the most popular and important Social Networking Websites list.

  2. The best one is Instagram, for me and my business (vacation rentals in Croatia and tourism in Croatia generally). After that possibly it could be Facebook, Twitter, Google+ and Pinterest.

    I just don’t see why and how to use other networks. It isn’t easy to multitask and especially when you realize almost no one cares (even if you have 1.000+ followers). And, after all, almost everyone are on these few popular networks, so there’s no need to be on all networks.

    Other networks should be only for person-to-person, not every network should be for marketing.

  3. Cat Turner says:

    Great list! I’ve not heard of YY before, and I thought Snapchat would be much higher!

  4. I think this is a great list with details statistics. Thanks for sharing.

  5. babu says:

    Only 15 but top 15 and awesome for work awesome for my site and finally thanks to Priit Kallas .

  6. kingprezz says:

    thanks for this dope list we appreciate it

  7. Debarati says:

    Thank you for sharing this list. This will help several content marketers to recognize the best platform for sharing their articles. Also, it gives an insight into what the viewers exactly demand. Each social site is of a different kind. Thus the rate of success of a site gives an information about how to design audience catering strategies.

  8. B. Maynze says:

    There’s a few social media sites on this list i didn’t even know existed! Such as VK And Classmates.

    Do you know if any of these are good for Internet Marketing purposes? I assume the Classmates is a place you go to find long lost classmates. But I just don’t think it would be the best for advertising purposes.

  9. Camila says:

    Hey! This research are global or only of USA?

  10. Thanks for interesting information!
    It’s real useful.

  11. Yahya says:

    @ Chris, please can you avail me more information on sweetalk? I have checked online but I could not lay my hands on any information about the new platform. I really need such platform for my upcoming business.

  12. buddyzer says:

    Great list & your stats are very useful.

  13. Thanks for sharing this great post.

  14. Very helpful list.
    Leading social media sites

  15. Many thanks Pritt, an excellent guide to social networking, and thank you very much for the Apps.
    Greetings from Alicante, Spain.
    David Cánovas

  16. Graham says:

    Great post, I appreciate you for sharing these insights with us!

  17. Hello Priit, I’m appreciated with your post, here you share very informative and useful social networking sites list. Great article, Thanks for sharing.

  18. buddyzer says:

    These are the great sites. But you have missed some sites like,
    pinterest.com
    buddyzer.com

  19. Thanks for sharing, I agree with most of the list. The power of Facebook remains a real thing. Although we read a lot about the growth in Snapchat, it’s mostly in the under 34 audience with little buying power. Monthly active users and daily active users of Facebook continue to grow.

  20. Kiran says:

    Great List. YouTube is my best choice.

  21. Prashant says:

    Thanks for the list, appriciate the efforts you have put on it.

  22. Megha says:

    I would like to add one social networking website as Kodetalk

  23. Thanks for sharing this list. I appreciate your efforts.

  24. Wow, I love the graphs and images, they really show how incredibly powerful some of the top Social Media Sites are! Thank you for sharing 🙂

  25. chain says:

    Great list! used to believe that Tumblr is much popular than Ask.fm before.

  26. deepika says:

    Great List helpful for all thanks for sharing !!!

  27. Chris says:

    There are lots of social apps now, and sweetalk is a new discovery. For a long time, I have searched and tried different apps and most of the time, left disappointed and frustrated, until one day by accident, the sweetalk comes into my world. And here I would like to share with you all my feelings and experiences about this mobile app. It is probably the best free transnational social tool with the function of instant translation, supporting online translation in 30 different languages and can make me learn the foreign language easily during the chat. My English is ok, so I would like to choose to send messages to the people whom I am interested in instead of my mother tongue for the purpose of improving my English better while talking. And there are a lot of lads and gals there from all walks of life around the globe(later the screenshot will be pasted). You don’t need to pay money for the VPN service, which is really fantastic for those who are eager to make friends from abroad and learn foreign language as well without the extra trouble. Of course, you can talk with the friends from your own country and if you cannot speak English well or those you want to send messages to fail to speak English, then here comes another feature of sweetalk, that is the instant translation of sweetalk. And it is foolproof to use. All right, all of these are written during the work, a little busy now and I would end this introduction of sweetalk with some screenshots, if you like it, maybe you can give it try.

  28. AppSquadz says:

    Thanks for share social networking list and chart.

  29. Amelia says:

    Thank you for posting these leading social networking sites

  30. zozothemes says:

    Thanks for such a great list..

  31. H.Chuku Lee says:

    New to social network planning and find your list extremely useful! Thanks…

  32. Ingrid Lantigua says:

    Thank you

  33. Ingrid Lantigua says:

    Thank you

  34. mano rocks says:

    Thank you for posting these leading social media sites

  35. Catwoman says:

    really good information for our project

  36. Very helpful list. 🙂 Thank you for sharing this list. Very important in formulating our social media campaigns.

  37. Kerrie Foster says:

    First of all, thanks for sharing this list. It’s really useful, but it would be great to supplement it with some kind of statistics regarding the audience who is using each of these social networks. This statistics could be valuable for different kind of marketers, bloggers or business owners because with such statistics it would be possible to plan a strategy for business in different niches, like e-commerce, paperhelp online, any kind of services, or use it for the purpose of self-promotions for bloggers/website owners.

  38. Joseph says:

    I have one social media site suggestion : http://www.bragshare.com

  39. New growing fun African Social Network check out Yahsuh Social Network

  40. Ceechrison says:

    Thanks for such a great list.

  41. Jonathan says:

    Thank you for great list and updates with statistics

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