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Constant changes to what gets into the Facebook’s newsfeed decrease organic reach. It’s clear that engaging your hard-won fans has become increasingly difficult. In this post, I will cover the how and why email...
If you look at some of the most successful blogs in the world, you’ll notice one thing that they all share in common: Their main priority on the blog is to collect emails. Some...
The mailing list is one of the most effective marketing instruments. Ever! Social media is getting more and more important, but mailing lists are still more important in regular communication, lead generation and sales....
Your email list is gold! Social media channels are a great way to get initial engagement and distribution but in the end the interested prospect should land in your email list. The campaigns on...
Michael Hyatt confessed that he wouldn’t have been able to build a multi-million-dollar business if not for his email list. “Even today, my email list is still my number one business priority—and asset. I...
If there’s anything that can be called the silver bullet in getting people to take action then this is it! The scroll triggered box has consistently increased conversions rate by several times. All new...
Most marketing channels aim to provide visitors with a superior experience. So does email. In the competitive email marketing landscape, it is very important to send optimized campaigns that provide great experience to the...
Having an effective call to action is an essential part of any website. A call to action is not just limited to e-shops and ecommerce sites. Every website and Facebook page should have an...
Our latest infographic on Mobile Friendly Emails will walk you through the importance of adapting responsive mobile email techniques in 2013. As 75% of the companies do not optimize email for mobiles yet, they...
Having many newsletter subscribers doesn’t mean much if you aren’t taking advantage of the opportunity to contact them and stay in touch. Oftentimes small businesses and entrepreneurs build up subscribers, but they don’t translate...
