Posts Tagged ‘customer service’

Customer Service Through Facebook

A survey conducted by enterprise feedback management solutions provider Markettools polled 331 companies with annual revenue of more than $10 million. The study found that nearly one in four – 23 percent – of companies are providing customer service and support via Facebook. AllFacebook reports that the Markettools study also found: Thirty-four percent of company [...]

Author: Priit Kallas

10 Reasons Customer Care Has Changed and How To Build a Strategy [Video]

Watch this one hour webinar from Jeremiah Owyang and David Lowy: Responding to Customers In Social Support May Be Hurting Your Brand. Why? You may be teaching your customers to yell at their friends in order to get your attention. You must develop a social support strategy that involves an escalation process, will scale, and [...]

Author: Priit Kallas

Customer Service Can Make or Break Your Brand: Eight Steps for Success

How to protect your brand’s reputation Post-sales steps to enhance your brand and boost the customer experience. Read more: Customer Relationships – Customer Service Can Make or Break Your Brand: Eight Steps for Success : MarketingProfs Article. Related post: Customer interaction becomes social In our post about social media trends I suggested that more and [...]

Author: Priit Kallas

Social Media Weekend: Charlie Sheen, B2BSocial Media, Promoting Content

The Charlie Sheen Guide to Winning! at Online Marketing. Believe it or not there are a few things we can learn from Sheen. Here are a few valuable branding lessons from this fiasco. A no-nonsense guide to sharing and promoting content on Twitter. The way I have used Twitter has changed at least a dozen [...]

Author: Priit Kallas

Social Media Weekend: Corporate Strategies, Events, Privacy, Twitter for Brands

Social media is going corporate. Here is a collection of post about social media in corporate environment. The challenges of a large organization are different from smaller companies, some of the articles I picked up during the weekend on enterprise level social media. Using Social Media “Reporters” to Energize a Corporate Event presented by Brian [...]

Author: Priit Kallas

Review: 22 Social Media Marketing Trends for 2010

Get our updated 2011 social media marketing trend list! A year ago I made some predictions about social media marketing in 2010. Let’s see how things turned out: 1. The fact that audience has the control starts to sink in. More and more brands are getting on social media. Pepsi pulled Super Bowl ads in [...]

Author: Priit Kallas

9 Free Social Media eBooks

Click here for more social media ebooks! A friend of mine listed the social media ebooks he’s reading at the moment. There are dozens of social media ebooks around free and otherwise. So, I decided to make a list of the ebooks that seem to stand out. Here are nine of them: The New Rules [...]

Author: Priit Kallas

Customer interaction becomes social

In our post about social media trends for 2010 we suggested that more and more customer interaction will take place on social networks. Here’s why. You are endlessly transferred from a robot to automatic response to answering machine. Push 1 for billing, push 2 for tech support… This may ruin your day even if you [...]