Posts Tagged ‘Social Media ROI’

5 Must-Haves for Social Media Management

Social media has grown from a curiosity to an integral piece of corporate strategy in the space of only a few years. Nearly overnight, companies have brought on whole teams of specialists to craft effective social media strategies and manage multiplying numbers of social media accounts. Companies are hungry for better social media tools to engage their constituents. Below [...]

Author: Priit Kallas

26 Social Media Marketing Trends for 2013

Every year I have compiled a list of trends that marketers have to follow closely in the following year to beat the competition. Social media marketing trends for 2013 is all about mobile, personalization and location. Read on to find out how marketing will change in the near future. 1. Social everything Social media is [...]

Author: Jonathan Dempster

4 Ways to Measure ROI on Content Marketing

If you are like me and have already bought into content marketing, you have probably felt my frustration when looking for tangible ways in which to measure return on investment on the content you produce. Therefore, I am offering my 4 takeaway tips which will hopefully allow you to start measuring the value of the [...]

Author: Priit Kallas

21 Social Media Marketing Trends for 2012 in Review

Click here for 2013 Social Media Marketing Trends Last December I made some predictions about what will happen to social media this year. Now it’s time to see which of the predictions came true and what did I miss. I’ll be grading myself, one point for being spot on, 0.5 points if the trends that [...]

Author: Jessica Simmons

Develop Your Social Media Campaign to Improve Revenue

Defying distance, I believe, is one of the best features of the technological wonder that is the Internet. You can now instantly send messages to your friends or families abroad, search for long lost classmates in high school, or invite people to your party without wasting your time calling each of them in advance. The [...]

Author: Nickolay Lamm

Facebook & Twitter Social Media ROI [INFOGRAPHIC]

Have you ever wondered how marketers determine Social Media ROI? Here are some statistics and insights about Social Media ROI. Infographic provided by the InventHelp marketing team.

Author: Kelli-Carolin Parkja

The Non-Financial Value and Future Perspective of Social Media

The Non-Financial Value and Future Perspective of Social Media is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. You can find the previous parts of the interviews here: Are Your Marketing Efforts Really Aligned? World’s Leading Experts Answer, [...]

Author: Kelli-Carolin Parkja

Interview on Social Media Business Usage with Valio’s Digital Marketing Manager Jussi-Pekka Erkkola

This interview on with Valio’s Digital Marketing Manager Jussi-Pekka Erkkola is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. You can find the previous parts of the interviews here: Are Your Marketing Efforts Really Aligned? World’s Leading Experts [...]

Author: Kelli-Carolin Parkja

Experts Discuss The Most Common Mistakes In Measuring Social Media ROI

This blogpost is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. You can find the first and second part of the interviews here: Are Your Marketing Efforts Really Aligned? World’s Leading Experts Answer and Leading Experts Discuss Social Media ROI [...]

Author: Kelli Parkja

Leading Experts Discuss Social Media ROI

This discussion of Social Media ROI is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media. You can find the first part of the interviews here: Are Your Marketing Efforts Really Aligned? World’s Leading Experts Answer. The questions are [...]

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