20 Useful Social Media Resources for Non-Profits

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Non-profit social mediaI needed to have a look into social media of the non-profit world. Here are the results of a quick research. I hope you will find something useful for your organization.

Social Media And Non Profits: LiveStrong Case Study
In this conversation, Krishna De speaks to Brook McMillan Online Community Evangelist for LiveStrong.org about how they use social media from Facebook to Twitter, from blogs to YouTube, from Flickr to Ustream.tv.

An Analysis of Growth and Social Engagement Metrics for Nonprofit Organizations
When it comes to social media, nonprofits find themselves making it up as they go along. We hope to shed some light on the exciting, rapidly evolving (and often confusing) world of online social media. Our goal is to help organizations – no matter their size – develop meaningful metrics for their social network outreach.

50 Social Media Tactics for Nonprofits
Presented at Blackbaud’s 2009 Conference for Nonprofits, 50 Social Media Tactics is a set of ideas that can help nonprofits meet their social media objectives.

The problem with non
The marketing world has changed completely. So has the environment for philanthropic giving. So have the attitudes of a new generation of philanthropists. But if you look at the biggest charities in the country, you couldn’t tell. Because they’re ‘non’ first, change second.

Social Media for Non-Profits: How One Small Charity Makes it Work
As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. But small is the new big and some small businesses have seen a whole lot of unprecedented success. Thanks to social media, anyone can make waves. Are you on board?

Social Media for Social Causes Study: The Results
The goal of our Community Philanthropy 2.0 survey was to determine whether there is potential for nonprofits to cultivate significant donors online (defined as someone who gives $1,000 or more), and how that can be accomplished.

4 Ways Social Media is Changing the Non-Profit World
Non-profit organizations that have embraced social media with a “listen, fail informatively, and evolve approach” are seeing results. Social media is beginning to transform non-profits both in the way they work as well as their relationships with constituents.

How Non-Profits are Using Social Media for Real Results
We talked to successful non-profit leaders about how they’re using social media to achieve real results for their cause. From spreading awareness about the issues to connecting with other non-profits and sharing the stories of their constituents, non-profits are finding that social media can be a huge help in achieving their objectives.

I gave at the office
The short version: most big charities are based on direct mail fundraising, and as you’re read here before, direct mail is dying. What to do?

Slideshare: Social Media for Non Profits
Information, statistics, trends, case studies and 5 rules of social media for non profits (and everyone else!) from 2008.

Social Media for Non-Profits: 26 Great Slideshare Presentations You Can Use
Some of these have become popuar standards, while others are new material that you may not have seen before.

Online Database of Government and Non-Profit Social Media Policies
154 policies in this database.

Flickr for non-profits – 8 lessons learned
I believe that most non-profits spend too much time preaching to the choir. Flickr is a great website to show what your organization is doing or why it is doing it to people whom you haven’t reached so far.

Five Essential Social Media Tips For Non-Profits
Non-profit organizations have a big benefit when it comes to engaging their audience with social media. Non-profits serve a large group of loyal people who all aim for the same goal and like to work together to achieve that goal. These people love to show their affinity with this goal.

14 Social Media Stats Nonprofit Organizations Should Consider
Still wondering if your nonprofit or trade association should use social media? Take a look at some of this recent research and decide for yourself.

5 Ways Mega Charity Events Can Harness the Power of Social Media
For the past couple of years, the social web has witnessed mega charity events like Twestival, 12 for 12k, Tweetsgiving and CrisisCamps. These events harness the long tail, taking thousands of participants across cities and continents to achieve amazing results. Twestival alone has raised more than $1.2 million.

2010 eNonprofit Benchmarks Study
M+R Strategic Services and NTEN present the eNonprofit Benchmarks Study for 2010, analyzing online messaging, fundraising, and advocacy data from 31 leading nonprofit organizations.

The Nonprofit Social Media Decision Guide
The Decision Guide walks you through a step-by-step process to decide what social media channels make sense for your organization via a workbook, guide, and the results of more than six months of research.

Social Media Best Practices for Non-Profit & Public Sector Organizations
A presentation on the motivations for using social media to forward the goals of non-profits, public sector and member driven organizations. How can social media help you meet goals such as fundraising, event promotion and member recruiting? Where should you start? How do you define success? Originally presented at the Canadian Institute “Managing Social Media 2009” conference in Toronto.

Understanding social-media ROI in the nonprofit space
The biggest difference between businesses and nonprofits is ultimately their goals. Both kinds of organizations need to worry about money — but for most businesses, profits are an end point, whereas the money a nonprofit brings in has to support some other goal. But Blanchard argues that these different goals shouldn’t change the way an organization thinks about return on investment.

Image credit Marco Michelini

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Priit Kallas

Priit is the founder and CEO of DreamGrow Digital, an internet marketing and social media company. With his 20+ years internet marketing experience he is Helping companies to understand and use the digital marketing to reach their target audiences. He's also writing on a personal growth website Fixwillpower.com. He has spoken at hundreds of seminars and conferences on different aspects of internet marketing. Priit is also the organizer of Digital Elite Camp, a leading traffic and conversion event.

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